Design at an early-stage startup - Inside Marketing Design at Holoash - Episode 10 | CharliMarieTV

CharliMarieTV is a web and graphic designer from New Zealand. She lived in different parts of this planet, posting design videos about tools, projects, and concepts and vlogs about her life as a designer.
Episode Title: Design at an early-stage startup - Inside Marketing Design at Holoash - Episode 10 Episode Content: Learn about the way early-stage AI engine startup Holoash thinks long-term about their brand & the challenges that come from being a small team. 🚀 CharliMarieTV is now powered by Figma! https://bit.ly/figma-charli Figma is a design tool that helps teams create, test, and ship better designs from start to finish. And it's free! :) It’s clear that Holoash’s product designer, Roosevelt Innocent, cares deeply about the brand and the companies app: Ashley. In this episode you’ll hear about the way Roosevelt is thinking about the brand as a long-term project, and about the challenges one must face at an early-stage startup (like not being able to give the marketing site as much attention as you’d like!) Roosevelt: https://twitterc.om/roosevelt_ai Holoash: https://holoash.com/ Ashley: https://ashley.chat/ 0:00 - Intro 2:00 - About the team 3:30 - Handling both marketing and product design 5:15 - Marketing to investors 7:20 - When the marketing site can’t be a priority 9:55 - Starting a project at Holoash 11:45 - Writing copy 14:15 - Feedback and remote team communication 17:20 - Metrics of success 18:50 - Main challenges & areas of growth 22:30 - Roosevelt’s vision for the future for design at Holoash 24:45 - Leading the brand 28:20 - Advice for marketing design at an early-stage startup 32:00 - Wrap up ----------------------------------------------- // ENJOYING THE SERIES? Show your support on Patreon: http://patreon.com/charlimarie Or by leaving a review on Apple podcasts! This show is available in both video and audio form. For more info and more episodes, visit https://insidemarketingdesign.co ----------------------------------------------- // ABOUT ME Hello there! I'm Charli and I'm a half-British, half-kiwi web and graphic designer currently living in Valencia and posting design videos about tools, projects, and concepts as well as vlogs of my life as a designer. Please subscribe and say hi in the comments! ----------------------------------------------- // MORE Buy my font: http://charlimarie.store Blog: https://charlimarie.com/blog Podcast: https://designlife.fm // SOCIAL Twitter: https://twitter.com/charliprangley Instagram: http://instagram.com/charliprangley ----------------------------------------------- // MUSIC & TECH Music from Epidemic Sound. If you want to try it out, sign up using my link! http://charlimarie.com/epidemicsound Intro & end card animation by hand lettering animator Austin Saylor: http://www.austinsaylor.com/

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