Inside Marketing Design at Contentful – Episode 3 | CharliMarieTV

CharliMarieTV is a web and graphic designer from New Zealand. She lived in different parts of this planet, posting design videos about tools, projects, and concepts and vlogs about her life as a designer.
Episode Title: Inside Marketing Design at Contentful – Episode 3 Episode Content: Learn how the brand design team at content management platform company Contentful stays super organised Follow Grace on Instagram: https://www.instagram.com/creative.fancy/ Or connect on LinkedIn: https://www.linkedin.com/in/grace-tai-81842424/ Contentful: https://www.contentful.com/ 🚀 CharliMarieTV is now powered by Figma! https://bit.ly/figma-charli Figma is a design tool that helps teams create, test, and ship better designs from start to finish. And it's free! :) Grace Tai manages the brand design team at Contentful and after hearing about her processes and approach to management I think she might just be one of the most organised people I’ve ever met! Learn about how the team worked to elevate the brand to a higher calibre, and about the “Vulcan mind meld” approach Grace takes to making sure her team is aligned and empowered to make design decisions. 0:00 - Intro 1:10 - Brand design team structure 5:00 - What the brand design team works on 6:20 - Being promoted to management 11:20 - Working on a project at Contentful 15:45 - Dividing the design work 17:40 - Project management 20:50 - Measuring success 22:05 - Web design at Contentful 25:00 - Goals & challenges 27:50 - The impact of brand design in the company 31:00 - Wrap up ----------------------------------------------- // ENJOYING THE SERIES? Show your support on Patreon: http://patreon.com/charlimarie Or by leaving a review on Apple podcasts! This show is available in both video and audio form. For more info and more episodes, visit https://insidemarketingdesign.co ----------------------------------------------- // ABOUT ME Hello there! I'm Charli and I'm a half-British, half-kiwi web and graphic designer currently living in Valencia and posting design videos about tools, projects, and concepts as well as vlogs of my life as a designer. Please subscribe and say hi in the comments! ----------------------------------------------- // MORE Buy my font: https://charlimarie.store Blog: http://www.charlimarie.com/blog Podcast: http://designlife.fm // SOCIAL Twitter: https://twitter.com/charliprangley Instagram: http://instagram.com/charliprangley ----------------------------------------------- // MUSIC & TECH Music from Epidemic Sound. If you want to try it out, sign up using my link! http://charlimarie.com/epidemicsound Intro & end card animation by hand lettering animator Austin Saylor: http://www.austinsaylor.com/

View video on YouTube.